•Includes 1x Skin Test Kit (ships first) + 1x Custom Cleanser + 1x Custom Serum + 1x Custom Moisturizer
•75% of people get their skincare wrong — eliminate the guesswork with our skin analysis
•Test your skin at home — we’ll customize your skincare & deliver it to your door
•Target your skin concerns — Breakouts & clogged pores • Dark spots & uneven tone • Dry skin & rough patches • Fine lines & wrinkles • Firmness & elasticity • Oil & shine control • Pore size & skin texture • Redness & irritation
•Formulated with clean, effective ingredients like Niacinamide, Vitamin C, Peptides, Hyaluronic acid, Plant-based retinol, AHAs & BHA, Prebiotics & Postbiotics
•Customized for your skin type — dry, normal, combo, oily, acne-prone and sensitive
•Option for fragrance-free or fragranced with essential oils
•Bottled in recyclable glass and sugarcane-based tubes, packaged with FSC certified paper

Description

How it works
2. Test your skin at home, and log results in your Pure Culture account — no need to mail anything back.
3. Based on your results, we’ll customize your skincare and ship it directly to you.


Your skin type, your genes, your lifestyle — all these things, and more, make your skin unique. That’s why we formulate skincare specifically for you, using only clean, plant-based, ingredients that are proven effective.


Eliminate the guesswork with a personalized skin analysis
Start with a comprehensive skin analysis exploring your unique skin goals, skin condition, skin barrier health, lifestyle and environment. 3 out of 4 people choose the wrong skincare, which is why we give you the tools you need to test your skin at home.


Clean skincare formulas, made just-for-you
Cleanse, treat and hydrate your skin to a healthy glow with this trio of custom formulas. Key actives from each step are carefully selected for you, and work together to maximize effectiveness. And custom doesn’t mean complicated — use your formulas day and night.

Custom Cleanser: formulated to gently remove dirt & oil without stripping skin. All of our cleanser formulations include prebiotics to help nourish your skin’s microbiome and support a healthy skin barrier.

Custom Serum: formulated to target your top skin concern, and also promote overall skin health. Every serum provides multiple skin benefits, but we never lose sight of your goal. All of our serum formulations are lightweight and quickly absorb into your skin.

Custom Moisturizer: formulated to hydrate, nourish, and help maintain moisture balance in your skin. All of our moisturizer formulations include beneficial ingredients that help support your skin’s microbiome and protect against environmental & digital pollution.

During your skin analysis, you can specify if you’d prefer fragrance-free formulas or fragranced with essential oils.

Skin concerns we target: 
• Breakouts & clogged pores
• Dark spots & uneven tone
• Dry skin & rough patches
• Fine lines & wrinkles
• Firmness & elasticity
• Oil & shine control
• Pore size & skin texture
• Redness & irritation


Founded by industry experts Victor Casale (MAC Cosmetics and CoverFX) and Joy Chen (YesTo).



Scent: Unscented
Number of Pieces: 3
Trial/Mini/Travel Size: Yes
Health Facts: Contains Flaxseed, Petroleum-Free, Contains Hyaluronic Acid, Bha-Free (Butylated Hydroxyanisole), Silicone-Free, DMDM Hydantoin-Free, Phthalate-Free, Dye-Free, Contains Salicylic Acid, Vegan, Contains Seaweed, Water-Based, Formaldehyde Donor-Free, Contains Retinol, Skin Lightening, No Fragrance Added, Lanolin-Free, Contains Macadamia Oil, Contains Glycolic Acid, Artificial Color-Free, Oil-Free, Non-Toxic, Aluminum-Free, Contains Aloe, Talcum-Free, Gluten-Free, Contains Shea Butter, Bht-Free (Butylated Hydroxytoulene), Contains Beta Hydroxy, Contains Peptides, Formaldehyde-Free, Contains Antioxidants, Sulfate-Free, PABA-Free, Paraben-Free, Contains Sea Buckthorn, Contains Oils, Made Without Parabens, Contains Alpha Hydroxy, Contains Olive Oil, Contains Ceramides, Contains Vitamin B5, Contains Vitamin C, Contains Kelp, Contains Vitamin E, Contains Probiotics, Mineral Oil-Free, Sodium Lauryl Sulfate-Free, Alkaline-Free
Product Warning: Not for children under the age of 12, keep out of reach of children
Product Form: Multiple Forms
Sustainability Claims: Post-Consumer Recycled Material, Biopreferred, Cruelty-Free, Recyclable, Source-Reduced, Compostable, Plant-Based, Renewable Resource, Contains Recycled Content
Includes: Serum, Face Moisturizer, Face Cleanser
Beauty Purpose: Moisturizing, Anti-Aging, Wrinkle Reduction, Basic Cleansing, Skin Texture Improvement, Oil Control, Brightening, Hydrating, Anti-Acne, Firming
Recommended Skin Type: Acne-Prone, Dry, Combination, Extra Sensitive, Sensitive, Normal, Oily
Features: Lightweight, Moisturizing, Skin Toning Agent, Nongreasy, Non-Drying